To promote your music, existence, gigs and so on you need a solid social media plan. Your channels need to be up-to-date, all the same style so people will recognise your brand.
It is very important that you treat yourself or your band as a brand. Marketing here is key. There are a lot of possibilities to do a lot for free on your channels. But advertisement is also a way to reach your audience.
Setting up your channels is free because it is in the management agreement. Advertising will be seperate.
Wayland Management can assist you by creating campaigns together and determine what campaign would be most effective within your budget.